When you start
blogging , you hear a lot about choosing a niche
.Your niche covers the topic
of your blog and the target audience
that will read it .Choosing the right
niche will make blogging fun
and profitable , but the
question remains how do you pick the right
niche ?There is no single
formula for finding the perfect
niche , but the following tips
will help you pick a solid
niche for your blog's
success .
Pick a Subject You Care About
Choosing a topic that interests you is definitely an important
factor when choosing a niche
.If you want to blog successfully
, write regularly at least
once a week for a long time
.Your content will dry quickly
and be boring if you don't have a
personal interest in your topic
.Your readers will surely notice
that your topic is not
passionate .Certainly the days
will come when blogging won't be
your favorite pastime , but overall
your blog should show a sense
of experience and excitement .The more you know and are interested in a topic
, the better you can write about it , and the more readers will want
to read your content .Choosing
a niche that you are passionate about will also help
you stay motivated and write
for the long haul .
Choose a Profitable Niche
If you want to
monetize your blog , you should also choose
a niche that has profit potential
.This means choosing a niche
that also interests a significant
number of people .One
way to fix this is to use a keyword analysis tool
like Google AdWords Keyword Planner or Copyblogger Keyword Research .Try
to identify keywords relevant to your topic
and see how many queries
people are looking for those words .You want
to choose something that
causes at least several
hundred requests per month
to drive more traffic to your website .
To select a
profitable niche , you should also consider
advertising potential .To be successful in monetizing
your blog , you need to find
advertisers who want to reach
your target audience .Are
you wondering if you can
name at least 3
companies that might be interested
in advertising your
qualified jobs ?Otherwise
, you may not have great ad
revenue potential and need
to find another niche
.
Choose a Niche of the Right Size
One of the
hardest things to do when choosing a blogging niche is to pick
something of the right size .If you choose something too general , you risk
getting lost in the sea
of search results .If you choose something too specific , your target
audience may be too small
.When you have an idea , try listing
variations of the same
niches , from the most general to the most specific .So
pick something in between .Niches like
travel and corporate marketing
are probably too large .You will compete with thousands of other websites with the same keywords and lose readers
looking for something more
specific .Budgeting and marketing
for landscape companies are more specific , but still
have a wider target audience
.By having a more specific niche
, you will have less
competition and a better chance
of attracting readers who are looking for more targeted information
.Don't be careful not to
limit it , as you could write hundreds
of articles on this topic .Remember
, you can improve your niche a little
by starting a blog .If you start
with too broad an interest range
, you can be more specific and
post in a smaller interest
area .Conversely , if you find
your niche too small , you can add
several articles to expand
the topic .This is easier to do if you start with a niche
that offers some flexibility to expand
or contract .If you do your
research and pick something that interests you , your niche can contribute to the success of your blog
.
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